When your organization is in the midst of fundraising, it pays (literally) to have an understanding on how the theory of persuasion works from the audience’s perspective.

What content should you include in your slide deck or talking points, and in what order? What kinds of stories will resonate with the audience? What kind of information and data points will help the audience feel compelled to act? What are some simple guidelines to help the slide deck appear professional, clean, and easy to read? How can you improve delivery of the message from the stage or in one-to-one conversations?

In this video, learn the basics of persuasion and how to significantly enhance your existing presentations.

Cindy Skalicky

On Point Communications

Cindy Skalicky provides expert public speaking coaching and brand consulting to for- and non-profit organizations and professionals who seek to master their message on stage, online and in publications. Her passion for crafting, analyzing and presenting messages developed through over 25 years in the corporate, academic and entrepreneurial worlds. She provides theory-based coaching to clients who want to enhance fundraising efforts, slide decks, TED talks, storytelling, presentation presence, brand messaging, PR strategy and more. Contact Cindy at info@onpoint-communications.com or call 970-290-4684.

More Webinars

geoff
Elevating Your Digital Giving Program
Elevating Your Digital Giving Program
Jennifer-Harris
Awakening the Authentic Ask
Awakening the Authentic Ask
Ryan
Crowdfunding Frequency Models
Crowdfunding Frequency Models
Amy-Eisenstein
Two Critical Tools for Capital Campaign Success
Two Critical Tools for Capital Campaign Success
Untitled design
Story Generation
Story Generation
UCSC
Creating Successful Micro-Funding Strategies
Creating Successful Micro-Funding Strategies
Donate now page on phone for nonprofit fundraising
Social Champions: Your Secret Weapon
Social Champions: Your Secret Weapon
Untitled design - 2019-08-28T095910.101
Make #GivingTuesday Work For You
Make #GivingTuesday Work For You
doug patmore
Beyond Crowdfunding & Giving Days: Launch Creative Fundraising Campaigns
Beyond Crowdfunding & Giving Days: Launch Creative Fundraising Campaigns