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When evaluating a new platform, depending on your role in your organization, there are specific features you should consider:

Alumni and/or Parent Relations

  • Ability to engage your constituents in a space they spend a significant amount of time.
  • Opportunity to see what area(s) on campus resonate most with your constituents.
  • Strong stewardship with seamless communication via email and updates.
  • The ability to rally your base to share team pride outside of homecoming/reunions/graduation.

Major and/or Planned Giving

  • Allow those who are proud of their generous support to be publicly recognized.
  • Provide a unique opportunity to use their gift to leverage additional donors/dollars to cause.
  • Opportunity to close major or planned gifts with urgency to be included in online giving challenge or match.

Corporate or Foundation Giving, Grants

  • Create an online presence that allows those looking to “invest” in university to see the effort already being put forth to enhance sustainability.
  • Allows those who are proud of their generous support to be publicly recognized.
  • Provide a unique opportunity to use their gift to leverage additional donors/dollars to cause.

Advancement Services or Gift Processing

  • All gifts processed provide an opportunity to capture accurate demographic information for the database.
  • Automatically process gifts minimizing booking pledges and pledge reminder process.

Prospect Research and Analytics

  • Collect information regarding affiliation, passions, and capacity to give.
  • Track donors to identify who has the capacity to be a major donor prospect due to giving habits.
  • Use data to better determine engagement scoring for database.

Department Specific Development Teams

  • A space to share department specific stories to increase giving.
  • Opportunity for departments to encourage faculty and staff giving programs.
  • An institution approved pages for coaches and teams to solicit funds that support student-athletes.
  • Encourage student philanthropy by allowing them to take ownership of the support to areas on campus they are involved in.

Communication and Marketing

  • Allows those most familiar with branding standards to control images, messaging and content pushed out by those looking to solicit funds.
Katie Haystead

Katie Haystead

Senior Vice President, Partnerships

With over a decade of experience working with K12 schools and higher education institutions’ fundraising efforts, Katie Haystead now oversees the partnerships team at Community Funded. Her passion for partner success and satisfaction aligns with Community Funded’s priorities and Katie’s unique background is well suited to manage the day to day operations of our partnerships team as well as new market acquisition.

Prior to joining the team at Community Funded, Katie served many roles within the Fundraising Division at Ruffalo Noel Levitz. Her experience ranges from working onsite and remotely with clients executing phonathon programs, developing annual giving strategies, onsite consultations and also developing multichannel strategies allowing for strong synergy between annual giving channels and creating strong major and planned gift pipelines.

Katie is based in Metro Detroit and is a graduate of Central Michigan University, where she worked for the phonathon for 3 years while working towards her History Major.

Kim Jennings

Kim Jennings

Senior Generosity Strategist, Generis

Kim Jennings, CFRE is a skilled fundraising leader who believes in the power of Christian education to raise up thoughtful, strong, committed leaders who can make our world a better place for all.

Kim Jennings

Todd Turner

Director of Digital Strategies, Generis

In addition to his 11 years overseeing Chuck Swindoll’s Insight Living Ministries communications department, Todd Turner has worked as a digital strategist for faith based organizations across the globe..

Kim Jennings

Jennifer Perrow

Senior Generosity Strategist, Generis

Jennifer is a skilled fundraising and communications professional who helps ministries articulate vision, communicate mission, and raise abundant funds to advance Kingdom priorities.