Put yourself in the donor’s shoes. They don’t want another lapel pin or bumper sticker. They want to know they make a difference to your institution and that they are valued. The solution is simple: put the donor first and consume yourself with the DX: their experience, not yours.
Using a Single Character to Tell a Larger Story
Harnessing the Power of a Student Content Team
5 Ways to Build a Better Giving Page For the Final Steps in the Donor Journey
Discover Donor Desires: Using Data to Maximize Retention
Landing Page Layouts for Inspiring Initiatives
The Power of Story in Your Fundraising Pitch