Howard discusses the top five lessons learned from UC Santa Cruz’s legacy of giving days, including the 2019 event that brought together over 170 project teams. He walks through key takeaways from each lesson to help other organizations implement their own marketplace of unique stories from their communities.
Using a Single Character to Tell a Larger Story
Harnessing the Power of a Student Content Team
5 Ways to Build a Better Giving Page For the Final Steps in the Donor Journey
Discover Donor Desires: Using Data to Maximize Retention
Unlock the Future of Your Fundraising Relationships with Donor Experience (DX)
Landing Page Layouts for Inspiring Initiatives
The Power of Story in Your Fundraising Pitch